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Gift Cards & Rewards

These premium modules add loyalty and stored-value mechanics. They require an active license that includes them — see Activating your license.

Gift Cards​

Sell and redeem store gift cards.

  1. Enable Gift Cards under Empora → Modules.
  2. Configure on Settings → Gift Cards: denominations or custom amounts, delivery (email), expiry policy, and which products count as gift cards.
  3. Customers buy a gift card like any product; the recipient redeems the code at checkout.

Gift cards are stored value — keep their balances and redemption rules clear, and decide your expiry policy in line with local regulations.

Rewards Points​

Points-based loyalty: customers earn points for actions (purchases, reviews, sign-up) and redeem them for discounts.

  1. Enable Rewards Points.
  2. On Settings → Rewards Points, set earn rates (points per currency unit), redemption value (points → discount), and any caps.
  3. Points balances appear in the customer's account; redemption applies at checkout.

Tune earn/redeem rates so the program is attractive but margin-safe. Start conservative; you can always increase generosity.

Store Credit / Wallet​

An account balance customers can top up and spend.

  • Store Credit is often issued for returns/refunds (pairs with the Returns/RMA module).
  • Wallet lets customers pre-load funds and check out faster.

Enable the one that matches your model; both surface a balance in the customer account and apply at checkout.

Combining them​

A mature loyalty stack:

  • Rewards Points for everyday earning.
  • Gift Cards for gifting and acquisition.
  • Store Credit/Wallet for returns and pre-paid balances.
  • Email Automation to remind customers of their balances and points.